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Layrite Cement Pomade 120g

Brand: Layrite  |  SKU: PR1308
Regular price $4699

Pickup available at Auckland Showroom

Usually ready in 1 hour

Free Urban Delivery
Over $120

60-Day Return Promise
(Sealed & Unopened)

Trusted by Over
30,000 Kiwis

Shipping & Delivery

Same-Day Dispatch by 4pm | 100% Local NZ Stock

Fast shipping via NZ Post. Delivery target; next working day (our reports show that 94% of urban orders arrived within 1–2 business days in Apr 2026).

  • Free Urban Delivery on orders over $120 (Standard: $6.95)
  • Discounted Rural Delivery just $4.99 over $120 (Standard: $10.95)

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It’s okay to change your mind.

We offer a 60-Day Return Promise. If your purchase isn’t quite right, simply return it unused / unopened and in its original condition within 60 days of delivery for a refund.

Highlights

Take a Closer Look

Layrite Cement for a natural messy or structured look that you can rework throughout the day.

High Hold - Matte Finish - Water Soluble

  • NEVER LETS HAIR GO OUT OF STYLE
    Strong hold with a great matte finish. An extreme high hold, water-based styling clay that delivers a clean matte finish that lasts all day. Washes out easily with water. All day incredible high hold without weighing hair down. Thickens & texturizes. Clean matte finish. Doesn’t dry, never flakes. Reworkable (no water required). Signature mild cream soda scent.

  • Works Best for these hair types
    Fine to medium thick hair
    Short to medium lengths

  • Works Best for these Looks
    Messy looks or structured dry looks

  • Key Ingredients
    Unique combination derived from minerals and plants (Ozokerite, tribehenin, lanolin and cera alba) Chosen for their ability to deliver flexible hold.

  • Barber Tips
    Holds well even if you're one of those people who likes to "mess with" your hair all day. Controls frizz and gives definition and separation when warmed and applied lightly.

  • Jar size 120g

Made in the USA


Layrite’s Cement Hair Clay sets itself apart from other high-hold styling products with its matte finish and all-day pliability. When applied to towel-dried and dry hair, this water-soluble clay allows for high-elevation styles like pomps and quiffs without unwanted shine or shell-like rigidity. The result is a natural, effortless look like you just rolled out of bed looking like a debonair Ivy League scholar. Of course, the Cement Hair Clay wouldn’t be a Layrite product without its flake-free, water-based formula and its energizing signature vanilla scent. Grab a jar of this phenomenal grooming product and see what you’ve been missing.
Layrite Pomade is water-soluble and washes off your hands and out of your hair with just water.


How to use Layrite
Application: Apply a small amount evenly to palms and work into damp or dry hair. Towel dry hair for a lower hold and higher shine or blow dry hair for a higher hold and lower shine. Restyle by running your comb or hands under water then through hair

Key Features

  • Rating out of 5
    4.33

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  • 5 stars: 1 (33%)
  • 4 stars: 2 (67%)
  • 3 stars: 0 (0%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
E
E.K. (Canterbury, New Zealand)
Can’t go wrong…….

You can’t go wrong with Layrite. Best bang for your buck. All Layrite’s products are great! This product smells great and has a strong hold. I have thick long gray hair and this holds it however you put it without any shine. Worth it!

D
D. (Bay of Plenty, New Zealand)
Do you recommend this Product?: Yes
Great

Great product

R
R.M. (Bay of Plenty, New Zealand)
So far I'm a big fan

This is my first time buying "good quality" hair product. I'm normally a supermarket purchaser thinking that stuff was okay. My whole head and hair is so much better off after using the Layrite Cement though! It's made a much bigger difference than I could have anticipated in making my hair feel softer and healthier without that horrible flakiness.
I can achieve my desired style right out of bed with fluffy bone-dry hair, or out of the shower with towel dried. It takes a bit of getting using to, and I'm still learning how to style properly, but it's worth it. I'm finding I may need to up the amount I use to make it hold stronger for longer. As some suggest, it can wear down and fall out of place over the day a little. I mostly work in an office, and usually wear a hat when I go out. My hair will still stay in place well after a day of this. My wife even commented how good it looked straight out my hat the other day ;).
Overall a great product, and well worth trying. On the pricey side though given how much it looks like I may need to use at one time. I'm looking forward to trying some other layrite products.